Strengthening its international presence is part of Emmi’s strategy. Some of the desired growth is to be achieved in emerging markets outside Europe – including in Latin America. Mexico is the third anchor in this region alongside Chile and Brazil.
Emmi has owned a stake in Mexideli 2000 Holding SA de CV (“Mexideli”) since the beginning of 2014. The company has now increased this stake by 1 % to 51 %. The resulting majority stake offers Emmi greater security and underlines its commitment to Mexideli and the Mexican market. Mexideli will be fully consolidated.
CEO Yory Salant and his Management Team will continue to increase market share by providing excellent service to its retail and foodservice customers.
Leading importer of premium food products
Mexideli is very well established and has been a successful market player for almost 30 years. The company has a modern import and logistics infrastructure at five locations in Mexico. In 2016, it generated sales of CHF 57 million (USD 58 million) with some 300 employees.
It is Mexico’s leading importer of premium food products, such as speciality cheeses Mexideli therefore helps Emmi strengthen its position in an attractive, growing market and increases the potential for exporting Emmi Group products to Mexico.
The main beneficiaries within the Emmi product portfolio are Swiss export cheese varieties, Swiss cheese fondue and the dairy desserts of Italian producer A-27.
The parties have agreed not to disclose the purchase price or any other details of the contract.