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Emmi – look forward to it

 

New products for winter 2017

A different kind of Gerber Fondue


 

 

Media release

 

New products for winter 2017

 

 

 

 

 

A different kind of Gerber Fondue

 

 

 

 

 

Lucerne, 28 September 2017 – Gerber is the classic among cheese fondues. First launched back in the 1960s, it is now the most popular fondue in Switzerland. This is no surprise, since it is practical and perfect every time. However, demand for fresh fondue mixes is constantly increasing.  Emmi aims to impress fondue fans with the new Gerber Mélange Maison fresh fondue. High-quality speciality cheeses and Swiss apricot brandy – which is used instead of Kirsch – give the fondue a unique taste.

 

 

 

Gerber ready-made fondue is well-established in Swiss food culture. This classic, which was launched back in the 1960s, owes its popularity to having a balanced flavour, its guarantee of perfection every time, its long shelf-life and being easy to store. Classic Gerber Fondue is ideal when a craving for fondue strikes.

 

However, ready-made fondues have been subject to strong competition in recent years. Demand for fresh fondue mixes has been growing increasingly.  While freshly grated cheese mixes are somewhat more time consuming to prepare, they undergo minimal preprocessing and contain no emulsifiers, making them a more natural way to enjoy cheese.

 

The Gerber fondue experts at Langnau in Emmental firmly believe that the new Mélange Maison will impress the most-demanding fresh fondue customers. The high-quality cheeses it contains support this aim: alongside tangy Le Gruyère AOP and Scharfer Maxx, Raclette ensures the mix melts perfectly. The apricot brandy in Gerber Mélange Maison gives the fondue a distinctive flavour. This high-quality brandy is made from Swiss apricots by Distillerie Diwisa in Willisau.

 

Besides white wine, spices and starch, no other ingredients are added to the freshly grated cheese. The fondue therefore contains no stabilising agents or preservatives. Unlike the classic Gerber Fondue, the cheese mix is not heated during manufacture, while the fondue experts at Gerber also guarantee a perfect result every time for this product.

 

Gerber Mélange Maison is now available in chiller cabinets at Swiss retailers. The 600 gram pack serves two.

 

 

 

About Gerber Mélange Maison

 

Ingredients: Swiss cheese (Raclette, Le Gruyère AOP, Scharfer Maxx) 58 %, white wine, water, starch, apricot brandy, spices.

 

Nutritional values (per 100 grams):

 

Energy:

1093 kJ / 263 kcal

Fat:

19 g

     of which saturates:

11 g

Carbohydrates:

2.8 g

     of which sugar:

0 g

Protein:

15 g

Salt:

1.0 g

 

 

 

 

 

 

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